Our Principles hero image

Our Principles

Boom's ethos is based on nine guiding principles


Alternative culture sprouts from a multitude of subcultural movements and mindsets. It can be seen to define those who dare to think differently from the so-called 'mainstream' and those who explore regenerative ways of navigating life.

At Boom we promote values ​​that give human beings new perspectives, ideas, lenses that allow all of us to create an alternative to the dominant system.


You only need to look around you to witness the proactive nature with which people participate at Boom. Performers, activists, artists are all around us and the lines between the stage and the audience are at times even blurred.  

So come, intervene, participate, help, meet people and free yourself from social conditioning: there’s an infinite world within you waiting to be released!


The human being is a creative being, capable of producing or feeling art, thus connecting with an extra-sensorial and spiritual dimension. This ability also allows us to create new models fundamental to an evolving global consciousness.


We are part of nature, and part of each other too. Caring for each other and respecting each other’s differences. Our kindness and compassion is what makes us human and what makes us Boomers. We believe in a culture of interdependence where we are free of corporate exploitation, thus creating a festival by the people, for the people. 


Peace should be a basic human right. Radical activist movements across the planet continue reiterating Martin Luther King’s infamous statement: “No justice, no peace.”

For this reason, Boom supports justice as a human right too, which is why the principles of justice manifest within the cultural program and encompass the narratives of those who have fought for it so that harmonious communities can evolve. 


The language of unconditional love is simple: it lights us with compassion and aligns us at the highest purpose of our being, it generates and supports life.

There is no denying that the history of humanity is riddled with conflict. But love still holds a fundamental truth at its core: that it should be the guiding principle of cooperation among all living beings; supporting, respecting and honouring nature. 


We dedicate our festival to generate an awareness that we are part of an interconnected, multidimensional web of life systems. We are part of an interconnected network of life forms in the universe. So for every edition of Boom, it is our intention to create a collective experience that will awaken us to the sentiment we are in all things, and all things are in us. 


Can social consciousness and the party life go hand in hand? Complex geopolitical climates dictated by greed continue leaving millions without homes, water, food and dignity. With this in mind, we have curated a cultural program with an action plan dedicated to the local vicinity. It encompasses socially-conscious projects that promote ecology, economic equality and the contribution of funds to local NGOs through the Boom Karuna Project.


Everything we do is to leave a positive impact on nature, every single action is towards the regeneration of ecosystems, with a special emphasis on the work we do at Boomland. We have aimed to transform the impact of humans into something constructive by boosting the fertility of the land.

This means we aim to transform the way people absorb, influence and use the natural, social and cultural environment.

This allows the generation of solutions that can be applied to much wider contexts too.